Peugeot's rising world sales continue!!!
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  1. #1
    1000+ Posts zykyra's Avatar
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    Default Peugeot's rising world sales continue!!!

    Seems things are looking good for Peugeot's sales almost everywhere! Thought this may interest someone, enjoy

    "With 1,021,000 vehicles sold during the first half-year of 2004 compared with 963,400 in the first half year of 2003, Peugeotís sales increased by 6 % and the Company achieved its best ever half-year result.
    The brand has reached its objective, which should result in its exceeding the best annual result it has ever had of 1,955,000 sales reached in 2002.

    The record half-year performance was achieved thanks to a 39.1 % growth of sales outside Western Europe (331,000 vehicles sold compared with 238,100 during the same period of 2003), which account for over 32 % of all Peugeot sales in the world.

    Peugeot is able demonstrate the acceleration of its growth outside Central and Western Europe during the first half year with the following results:

    Eastern Europe and Mediterranean, sales up by 41.5 % compared with the first 2003 half-year, with Turkey being a highlight.
    In South America, where conditions remain difficult, the brandís sales more than doubled in Argentina.
    In Western Europe (17 countries), in a market with a 3.7 % growth, Peugeotís sales decreased by 4.8 % (690,000 cars sold compared with 725,300 in the first 2003 half-year).
    This result should be put into perspective. Indeed, Peugeotís penetration was achieved without the contribution of the 106, whose production was stopped in the second half-year of 2003, and a 406 whose volumes are decreasing, due to the introduction of the 407.

    This negative difference will be significantly reduced in the second half-year, with the arrival of the 407 sedan and SW that the company expects to sell 150,000 of in 2004 (as at the end of June, 41,000 orders had already been placed). In addition, volumes generated by new engines, including the new HDi DV6, a joint co-operation with Ford, was recently launched on the 206, 307 and 407 models, as well as a six cylinder HDi 2.7 litre to equip the 607 at the end of the year.

    Outside France (16 countries), Peugeot achieved a 6.4 % penetration in the retail market, down 0.5 points compared with the first half-year of 2003.

    In Germany, where Peugeot is in with second position for imported brands in a retail car market down 1.7 %, sales were just over 62,500 registrations with a market share of 3.8 %.

    In Italy, in spite of the end of the ę Eco Incentivi Ľ, the market was up 2.9%. Peugeot, in order not to damage the brand image of its products, did not take part in such competitive offers in spite of consequences on its market share down 0.9 point (4.9 % compared with 5.8 %).

    In Great Britain, the market was up 2.1%, with strong promotional campaigns. In that context, Peugeot, with an eye on profitability, accepted a decrease in penetration to 6.7 % compared with 7.2 %.

    In Spain, Peugeot achieved 81 500 private car registrations (+ 11.8 % compared with same period in 2003), in a market where a strong increase (14.6 %) was mainly due to growing sales to rental companies and company fleets. Its penetration is around 10.3 % compared with 10.6 %.

    In Belgium and Luxembourg where the private car market (VP) increased by 11 %, Peugeot achieved 34 200 registrations, i.e. 10.7 % penetration. For model classification, Peugeot came second with the 307 and third with the 206.

    In the Netherlands, with a - 0.9 % market, the brand achieved 27, 200 registrations, i.e. 9.6 % penetration (- 1.8 point). However, Peugeot came 2nd in brand classifications, the 307 being at the top of the model classification.

    In Portugal, where the VP market is up 6 % (market influenced by strong increases in short term rental companies), Peugeot keeps its 2nd place in the brand classifications, has stable volumes in the first half-year of 2003, but its penetration was down, from 11.8 % to 10.8 %.

    In Austria, in a private car market up 4 %, Peugeot achieved 10 200 registrations. Its penetration 6 % compared with 6.7 %.

    In Switzerland, in a stable VP market compared with 2003, Peugeot achieved 5.7 % penetration compared with 5.9 %.

    In Sweden, with almost 10,000 sales, Peugeot increased its penetration by 0.3 point in a market down by 1.3 %.

    In Norway, in a market with increasing private car sales, Peugeot achieved a 6 % growth of its registrations, with a 7.3 % penetration.

    In Finland, due to an aggressive sales policy, Peugeot took advantage of a market up by 5.2 % with a sales increase of 11.4 %, enabling us to achieve a 6.8 % penetration.

    In Denmark, the gradual price convergence objective penalised Peugeot sales, where volumes were down 11 %, with an 11.8 % penetration.

    In Greece, where the private car market benefits from the ę Olympics Ľ effect and increased by 15.7 %, Peugeot achieved a 5.6 % penetration.

    In Ireland, in a market up by 8.8 %, Peugeot grew by 9.2 %, and achieved a 5.1 % penetration.

    Peugeot Outside Western Europe

    Outside Western Europe, Peugeot achieved its best half year sales performance, with a volume of 331,000 sales compared with 238,100 during the first half-year in 2003, i.e. a 39.1 % growth.


    Central Europe Zone
    In the main countries of Central Europe - Poland, Hungary, Czech Republic, Slovenia, Croatia and Slovakia, Peugeot had stable volumes with 38,000 vehicles sold in the past six months.


    Eastern Europe and Mediterranean areas
    Peugeotís sales in this area, compared with the first half of 2003, increased by 41.5 % with 73,500 vehicles sold. A significant part of those sales was due to the recovery in Turkey.

    In Turkey, where the market is up by over 200 %, the brand sold 27,000 vehicles in the first 2004 half-year, i.e. a 145 % increase from 2003.

    In Romania, Peugeot continues its growth of 2003 with 3 800 cars sold, a 44 % increase from the 1st half-year of the past year.

    In Russia, in a market where imports were up by over 80 %, the brand competes with Asian makers, but managed to stay at its 2003 half-year level with 4 000 vehicles sold compared with 4 300 in 2003.

    The opening of a subsidiary during the last four months should allow Peugeot to improve its performances in the coming months.

    In other Eastern Europe countries, the Bulgarian market went up 32 % compared with the previous year. With 4 600 registrations, Peugeot accounts for 14.9 % of the market and retains its leading position.

    In the Baltic countries, the company increased its market shares significantly (13 % in Lithuania with 2 700 registrations).

    In North Africa, in Algeria, Peugeot, with 10,500 cars sold over the first six months of the year, retains its leading position.

    In Morocco, Peugeot grew by 44 % compared with the first 2003 half-year, accounting for 6 250 cars sold. Here too, Peugeot strengthens its leading position; in addition, the 407, presented to at the Casablanca car exhibition, has met with a good reception, with several orders.

    Results in the Arabic Peninsula, with 3 900 cars sold in the first six months of 2004, are up by 31 % compared with the same period of 2003.


    Latin America area
    For the whole area, 48 000 cars were sold, compared with 39,000 during the same period in 2003 (+ 23 %).

    In Argentina, where the market is up 144 %, Peugeotís penetration is 9.6 %, with, 12,600 sales in the first six months of the year (two-fold sales increase compared with 2003).

    The 307 launch at the Palomar plant met with considerable success, contributing to these good results.

    In Brazil, in an uncertain economic context, the market is moving slowly upwards, with 19,300 sales and a 2.8 % penetration

    In Chile, in a market that is up by approximately 28 % compared with 2003, Peugeot comes fifth in the commercial care/ private car market, with a 7.6 % penetration.

    In Mexico, in a market up by 8 % compared with the same period in 2003, the Peugeot subsidiary continues its growth, with 7 100 registrations. The launch of the 307 CC should reinforce clientsí interest in the brand.

    Central America, Andean countries and the Caribbean are up 20 % compared with the same period of 2003.


    Pacific Asia Zone
    The zone sold 13 500 cars in the 1st half-year of 2004, in a difficult context. Indeed, the Euro and dollar rates compared to local currencies is causing difficulty.

    In Japan, in a stagnant market, with strong competition, Peugeot managed to sell 6 000 vehicles, accounting for a 5.2 % share of the imported car market.

    In Asia, New Zealand and Australia, the monetary situation described above disturbs the sales transactions. However, in Australia, where the market is up, Peugeot retains its 4th place among European brands, with 3 400 vehicles.

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    In China, the network should have 80 sales outlets in the 52 largest cities in the country by August. The excellent reception of the 307 sedan at the latest Beijing exhibition is promising for future sales (Peugeot expects to sell 15,000 307 sedans in 2004 and 50,000 in a full year).


    Iran zone
    131,000 units, more than twice the first 2003 half-year amount, were sold to Peugeotís partner, Iran Khodro, with whom two new agreements have just been signed. 51,500 206 were sold, up 160 % from 2003.


    Africa/Dom-Tom (French Overseas Departments) zone
    2004 half-year sales amounted to 27,000 vehicles. In spite of the Ivory Coast situation, western and central Africa sold 1 500 vehicles.

    Peugeotís subsidiary in South Africa, in a market growing by 19.5 % sold 3 800 cars, up 68 % compared with the same period in 2003.

    DOM TOMs (French islands) in spite of the 106 stoppage, keep their level of 2003, with 8 300 vehicles sold"

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  2. #2
    Fellow Frogger!
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    Thats great news for Peugeot ! How are Renault and Citroen doing out of interest?

  3. #3
    1000+ Posts zykyra's Avatar
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    Seems Renault is doing well world wide as well (I will also post this in the Renault column for their benefit);

    With 1,306,454 vehicles sold, up 6.5% compared with first half 2003, the group has a 4.3% world market share. The driving factors for this growth are buoyant markets in Central Europe and Turkey, the recovery in South America and the development of Dacia.
    In Western Europe, the success of the Mťgane range enabled Renault to take 10.9% of the passenger car and light commercial vehicle (LCV) market. This result reflects Renault's more selective sales policy in Europe, aiming to maximize profitability.
    In Asia Pacific, the Renault Group sold 6,887 vehicles under the Renault brand, close to the first the half of 2003, facing the strength of the euro and the competitiveness of Japanese carmakers. Japan, Singapore, and Taiwan, however saw a significant increase (47%, 74% and 18% respectively). The Renault Samsung Motors brand suffered from the Korean market sluggish conditions, seeing a sales decrease by 33.3% to 39,321, excluding export, compared with the first half of 2003.
    Renault, Western Europeís leading brand

    Paris: After a period of steady decline from 2002, the market is now on an uptrend: up 3.7% for car and LCV sales, up 3.2% for passenger car sales and up 7.7% for LCV sales.

    On the passenger car market, Renault holds a 10.4% market share and sales have increased 1% to 826,698 units. Market leader in France (28%), Spain, Portugal, Belgium-Luxembourg and the Netherlands, and Germanyís leading importer, the brand ranks third in the United Kingdom and fifth in Italy. Kangoo and Clio hold first and second place in their segments. Mťgane is still the top-selling car on the market (4.9% market penetration) and sales have risen 24.8%. This success is shared by all versions of the programme, Scenic II especially with 23.3% of the segment. Espace IV is Europeís most popular luxury MPV, with 22.6% of the segment, its best rating since 1999. Renault is also consolidating its rank as the number one diesel brand with 13.1% of the market.

    In LCVs, Renault sales grew thanks notably to Mťgane Van and Kangoo Express, the top-selling small van. On the van segment, Renault holds third position with 11.6% of the market.

    Sharp rise in international sales - up 21%

    Outside Western Europe, group sales (329,468 cars and LCVs) rose in all regions except South Korea. Renault brand sales increased by 36.2% and Dacia by 34.2%.

    On the Central European market, Renault consolidated its second place behind Skoda, with a 10.5% market share.

    In Russia, the brand pursued its expansion (up 33.4%), bolstered by the success of Clio Symbol and Mťgane II.

    In Turkey, Renault returned to the number one position, with a 15.9% share on a market that has grown by 221% since the beginning of the year.

    In Latin America, Renault sales increased thanks in particular to strong results in Argentina, with 12,228 vehicles sold (up 64.8%), and Mexico, with 11,374 vehicles sold (up 26.3%).

    Algeria (12,662 vehicles sold, up 78.4%), South Africa (6,889 units, up 71.1%) and Morocco (5,295 vehicles, up 28.1%) are the main contributors to growth in the Africa-Middle East region.

    Renault in Asia Pacific

    The Mťgane family launch program has been successfully proceeding since last year. The volume of Mťgane family amounts to 3,377 units, occupying 49.4% of total Renault passenger car sales (6,887 units). Further launches of Mťgane models will continue until next year.

    In Australia, on a market that has seen a 6.8% increase for the first half of 2004, Renault sales amounted to 1,592 units, close to the first half of 2003. Various derivatives of Mťgane will be launched during the second half of 2004, such as Scenic II, Megane Coupe-Cabriolet and Mťgane Renault Sport.

    In Japan, thanks to good sales of Mťgane and Kangoo, Renault sales increased by 47.2% to 1,737 compared to last year. In particular, Kangoo marked a strong increase by 43.5% compared to last year, with a total of 647 units.

    In New Caledonia and Tahiti, Renault achieved significant market shares (19.3% and 11.3% respectively) dispite a market that shows a strong increase of SUVs and Pick-ups.

    Singapore showed a great increase on YTD results (73.9%) for both passenger cars and LCV. The sales volume of Mťgane Sedan (327 units) occupies 72.8% of the total Renault passenger car sales (449 units). Kangoo Express increased by 68.7% to 442 units.

    Renault saw a significant increase in Taiwan as well, with a total of 499 units sold, up by 18.0% compared to last year. Successive launches of Megane family since last year and Scenic sales (up 20.8%) contribute to these results.

    Renault Samsung Motors. Due to a sharp drop in the South Korea market (down 31.4%), the sales of Renault Samsung Motors decreased by 33.3% to 39,321. With exports, it sold 40,291 units, down 32.1% compared to last year (59,319 units).

    Outlook

    The first half sales results confirm the objectives announced at the start of the year: to maximize operating margin in Europe through the application of a selective policy on different customer segments while maintaining a market share close to that of 2003. This momentum should be confirmed in second half 2004.

    The group is counting on the launches of Modus and Logan in September to further boost sales. Buoyed by the success of its modernized range, Renaultís sales volumes should continue to increase worldwide.

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  4. #4
    1000+ Posts zykyra's Avatar
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    Thought I'd post the whole PSA figures here as well, save starting another long thread in the Citroen section. FYI this info can be obtained from the PSA press release site which I have included below; enjoy


    http://www.psa-peugeot-citroen.com/en/psa_espace/

    July 7, 2004 PSA Peugeot CitroŽn: Sales Rise in First-Half 2004 ē Worldwide sales up 3.2% to 1,743,000 units ē Western European market share at 15.0% ē Sales outside Western Europe up 29.3% ē Faster sales growth: record second quarter with 917,000 units sold Sales of PSA Peugeot CitroŽn vehicles continued to grow in the first six month of 2004, with 1,743,000 units sold worldwide, an increase of 3.2% from the year-earlier period. Of these, 1,021,000 were from the Peugeot marque and 722,000 from CitroŽn. This performance puts the Group on a trend that should allow it to achieve its objective of a modest increase in full-year sales. Western Europe (17 countries): a slight decline in registrations In a European market for passenger cars and light commercial vehicles that rose 3.7% during the first half, registrations of PSA Peugeot CitroŽn vehicles declined by a slight 1.7% to 1,324,000 units, of which 717,000 from the Peugeot marque and 607,000 from CitroŽn. For the period, the Groupís share of the European market stood at 15.0% (8.1% for Peugeot and 6.9% for CitroŽn), compared with 14.8% in second-half 2003. These results are in line with the Groupís forecast of stable sales in Europe in first-half 2004, in the run-up to new vehicle launches. In a French market that increased by a slight 1.2%, PSA Peugeot CitroŽn registrations were down 5.0% to 414,702, from 436,710 in first-half 2003. Market share was 32.3%. In the United Kingdom, where the market expanded by 3.0%, Group registrations decreased 8.6% to 171,000, versus 187,000 for the first six months of 2003, for a market share of 11.1%. Adversely affected by the euroís appreciation against the British pound, PSA Peugeot CitroŽn continued to focus on the most profitable market segments. In Italy, following two years of sharp rises in registrations and market share in 2002 and 2003, PSA Peugeot CitroŽn continued to expand, achieving an increase of 6.1% in a market that rose by 3.0%. With 164,000 registrations, Group market share stood at 11.7%. Communications Department - 75 avenue de la Grande Armťe - 75116 Paris
    Telephone (33 1) 40 66 53 81 - Fax (33 1) 45 00 54 52 Ė www.psa-peugeot-citroen.com
    Press release
    One Group, two Marques
    In Spain, where the market expanded by 14.6%, PSA Peugeot CitroŽn registrations rose 8.5% to 204,000. With a market share of 21.4%, the Group is the top-ranked carmaker in Spain. In a German market that declined by 1.3%, PSA Peugeot CitroŽn registrations were down 4.2% to 102,000, for a market share of 5.8%. Outside Western Europe: sales up a sharp 29.3% Outside Western Europe, sales rose by 29.3% to 468,000 vehicles, of which 331,000 from Peugeot and 137,000 from CitroŽn. Sales from outside Western Europe accounted for 26.9% of the worldwide total, compared with 21.4% in first-half 2003 and 24.9% for full-year 2003. In Latin America, in a recovering automobile market, sales of PSA Peugeot CitroŽn vehicles grew by 25% to 65,000 units. In the Mercosur countries, the Groupís main target in the region, PSA Peugeot CitroŽn registrations were up 24.3% to 46,000 units in a market that increased by 22.3%, rising 11.2% in Brazil and 143.6% in Argentina. In Argentina, Group registrations more than doubled to 17,000 units, while the market expanded from 55,000 to 134,000 units. In Brazil, Group registrations were stable at 29,000. In Central and Eastern Europe, Group sales rose 21% to 123,000 units. In the six main Central European countries (Poland, Hungary, the Czech Republic, Slovenia, Croatia and Slovakia) plus Turkey, PSA Peugeot CitroŽn continued to grow, with 95,000 cars sold, an increase of 21.8%. In Turkey alone, sales of PSA Peugeot CitroŽn vehicles more than doubled to 35,000 units, from 14,000 in the prior-year period, as the Group benefited from the marketís sharp expansion. In China, in a market shaped by price cuts and heightened competition, Group sales, which nearly doubled between 2001 and 2003, declined slightly in first-half 2004 to 47,000 units, from 52,000 units. The pursuit of an ambitious product plan and the introduction of the Peugeot marque with this summerís launch of the Peugeot 307 sedan should enable Dongfeng Peugeot CitroŽn Automobiles to return to sales growth. Faster sales growth in the second quarter Following a first-quarter 2004 shaped by the Groupís resilient performance and stable sales, which rose 0.3% worldwide, PSA Peugeot CitroŽn enjoyed a record second quarter. Sales accelerated sharply, totaling 917,000 units for the period, a 6.0% increase over second-quarter 2003, reflecting the initial benefits of the announced new product offensive. Some 38,000 units of the Peugeot 407 have been sold since its rollout on April 22. In France, 18,000 orders have already been received in two months, which represents half the full-year sales objective for the 407.
    Communications Department - 75 avenue de la Grande Armťe - 75116 Paris
    Telephone (33 1) 40 66 53 81 - Fax (33 1) 45 00 54 52 Ė www.psa-peugeot-citroen.com
    Press release
    One Group, two Marques
    PSA Peugeot CitroŽn Worldwide sales of passenger cars and light commercial vehicles June 30, 2003 June 30, 2004 Peugeot 725,300 Peugeot 690,000 CitroŽn 601,700 CitroŽn 585,000 Western Europe Total PSA 1,327,000 Total PSA 1,275,000 Peugeot 238,100 Peugeot 331,000 CitroŽn 124,100 CitroŽn 137,000 Outside Western Europe Total PSA 362,200 Total PSA 468,000 Peugeot 963,400 Peugeot 1,021,000 CitroŽn 725,800 CitroŽn 722,000 Total Total PSA 1,689,200 Total PSA 1,743,000
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  5. #5
    Fellow Frogger! choiboi's Avatar
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    Out of curiosity.. do they sell peugeots renaults or citroens in north america? or are they sold there and very unpopular?

  6. #6
    1000+ Posts zykyra's Avatar
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    They dont sell any, which doesnt surprise me really. I have always thought of North Americans (sans Canada) as having REALLY bad taste.....dont believe me? Just watch TV The French are just that "little" bit different. A quality the Yanks dont quite understand yet!!!!!
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