PSA already have a two dimensional matrix organisation with people responsible for different activities like R&D, marketing and manufacture on the one hand and marques on the other- Peugeot, Citroën and DS. Tavares has just announced a third.
Activities will be also managed by geographical regions in liaison with the other two dimensions.
These are
China and SE Asia run by Grégoire Olivier (currently China)
Latin America, Carlos Gomes (unchanged)
Europe Denis Martin (currently manufacturing director)
Africa/Middle East/Iran Jean-Christophe Quemard
Eurasia Christophe Bergerand (currently Russia and the Ukraine)
India - Pacific Emmanuel Delay, the only new hire who comes via Philips and Nissan

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