new marketing push at PSA
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Thread: new marketing push at PSA

  1. #1
    1000+ Posts gerry freed's Avatar
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    Default new marketing push at PSA

    Stephen Norman has moved from Renault to PSA to a position in marketing where he is charged with restructuring and skilling the marketing of the three marques. It is yet another indication that PSA is going forward as one organisation with three badges.
    He is ex Rover France and VW France and Fiat where he was in charge of global marketing including the relaunch of the Fiat 500.

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  2. #2
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    He might do well to come here and shake 'em up. In Australia's largest city there is almost no Citroen presence. The few dealers are located as far from likely buyers as possible. Gosford to Brisbane has no presence, and this ain't the outback. When was the last TV ad?

  3. #3
    Veni Vidi Posti 68 404's Avatar
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    Has the Coffs Harbour Citroen guy gone?

    Dave
    2008 Renault Laguna 2.0 dCi break
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  4. #4
    Veni Vidi Posti 68 404's Avatar
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    Ok, I give up. What is the third marque?

    Dave
    2008 Renault Laguna 2.0 dCi break
    ​1997 BMW K1200RS

    IR655
    (George Bush Snr): "I'll never apologize for the United States of America. Ever, I don't care what the facts are."


  5. #5
    sans witticism SLC206's Avatar
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    Why it's DS, of course.
    FIVEDOOR, Boyracer and 68 404 like this.
    Regards,

    Simon

    2018 308 GTi 2011 DS3 DSport
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  6. #6
    1000+ Posts gerry freed's Avatar
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    Quote Originally Posted by 68 404 View Post
    Ok, I give up. What is the third marque?

    Dave
    see the thread
    http://www.aussiefrogs.com/forum/cit...Žn-marque.html
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